Daniel Pink does a great job explaining left and right brain functions, and provides challenging thoughts to his readers. His examples as well as recommendations for further reading are good. What I missed in the book was a proper discussion on the question whether the brain is changeable at an older age versus "hardwired" with little opportunity for change after youth. I also got a little tired of the apparent need of Daniel Pink to make the case for right brain dominance, and his use of (in my opinion very superficial) quantifications to try to make his point, as he probably thinks this would appeal to "left brainers". Other than that, a highly enjoyable book in all.
Daniel Pink has written a helpful book on the Right/Left Brains. He argues that in the new economy individuals will need to access both sides to assure working success. He does a great job in making his case and informing the general reader. If you have already in the area, this book may be too basic. If you are just starting out, it will attract your interest.
Readers might also look for Norman Doidge's "The Brain taht Changes Itself" for futher reading.
As a web designer and communications grad student, I loved the promise of Pink's assertion that those who are able to think creatively will thrive in the conceptual age. While it might be a bit overly optimistic, I think he's right on track with the millennial generation of students who feel empowered to not only express themselves, but to indeed change the world.
Imagine living in a world where people used their whole brain. According to Daniel Pink, that's just what's happening. Pink explains beautifully why and how our world is changing from the long-time belief that linier left-brain thinking is better, to valuing the creative, outside-of-box, right-brain thinkers. Pinks explains that left-brain MBA's are being replaced by computers and more cost effective out-sourcing. BFA's (bachelors of fine arts) are now in high demand. Creativity is not something easily replace by a computer or out-sourced. While linier thinking is and will always be important, companies are looking for solutions-thinkers, and that's whole-brain. Pink's book is a must read if you want to stay competitive in today's market.
Very inspirational and entertaining. Got me thinking to the extent that I now am planning a project that I have thought about for quite some time. By using my RIGHT brain it will definitely be a success.
I loved the book and heard it twice in two weeks.
Well done Mr Pink
Great concepts worth listening to, but padded as the central concept while very thought provoking is a short one.
Key point for me was realising my own thought process are in fact the opposite to what myself and most people assume of me, and the thing that keeps me in business is not my logical ability but my creativity supported by the logic.
The reader will be able to take some tools and some thoughts away from this book that will make a dramatic impact into their personal and business life. This is one of the best books I've listen to that covers what the next big thing is in the business world. For anyone who wants to stay competitive personally and professionally this is the book.
The book is full of useful information, data, research and practical tips about developing our right brains. As a coach & consultant, I got tons of content and value that I can share and apply in my work with clients.
I thought the concepts might be dated for s book that was written 10 years ago, but clearly Pink was well ahead of his time on writing it. The argument he presents for more right brained, balanced thinking is inspiring. This book is charged with plenty of powerful narrative and meaningful research. As always the author provides plenty of resources and tools. Well done! I highly recommend it for those who are ready.