Very interesting book about free stuff. As it's free, just download and listen. I wouldn't mind to spend a credit on it.
Just another girl with too many books and not enough time for them all.
This is a business book about the history about prices and our mindset about them. Being a sucker for Free (like most of us Bloggers) I thought this book would be a bit of a bore about all things...Free! But low and behold it was more than that. This book is more or less why and how the internet is building a generation of users and consumers based on Free. I'm being made into this freeloading consumer by the internet. LOL!
Chris Anderson explains the history of price and how Free has benefited several companies and backfired for others. Can you believe there are companies out there that are getting rich off of Free? Why? Basically, it is all about consumer perceptions.
I enjoyed listening to Chris Anderson narrator his book. The book has several examples of businesses and there journey towards Free and succeeding. There were several moments of the book that made me chuckle and think dang that is crazy interesting. After taking a few boring business classes, I found this book easy to understand and follow along.
After reading this I found that there are so many things I use in my daily life that are free. Or close to free. And I am not talking about air only.
This blog is on Blogger...Free!
Goodreads, Twitter, Facebook ....Free!
And let's not forget all the apps on my iphone...Free!
I could go on and on but I think you get the picture.
If you are online and you are ok with internet lexicon than you might have a small problem with this book. But I really liked it!
I didn't expect to get nearly as much out of this book as I did, but it's thoroughly enjoyable and educational. You can probably find it free in some formats, or as an audiobook here on Audible.
An excellent listen that has expanded my view and helped me to understand the nature of today's economic landscape. It has helped me identify and approach services that clients will and will not pay for. Very helpful.
Loaded with great ideas on how to market your "product". In my case I'm marketing involvement in a project, not selling a product. Chris's information still applies.
Money Making Seminar.
This is free seminar on making money in a free economy. And it was free on Audible. Guess it had to be because of its content. A great listen and I have recommended it to a number of friends. It is a long listen but very engaging throughout.
There's no denying the fact that a freebie price makes the product that much sweeter.
A must read for anyone doing business on the web. The book outlines hundreds of real world business models using free in some way or another. It explores the historical beginning of sayings such as "there is no such thing as a free lunch" to the business models of some of the largest companies on the planet today - think Google. It covers the divide between BITS and ATOMS and the theory that pricing erodes to the marginal cost, which in many cases on the web is free, or at least so small it's not worth measuring.
The audio book is free on Audible.com (and maybe on iTunes) but it would have been worth paying for.
This book clarifies 21st century marketing in a clear, concise narrative. It should be required reading for every entrepreneur who wants to be rich.
I have implemented some of the nuggets that I discovered. I can go on and on. The best way I can express my impression of FREE...is to say, "If there were a Nobel Prize for Business Economics, it should go to Chris Anderson for FREE: The Future of a Radical Price."