I confess that when I first read the title of this book I feared that it's just going to be a bunch of "cheap sales tactics". To my complete surprise, I found the principles outlined to be extremely profound and practical. It focuses on not just what you should do or say in the moment but rather a complete change in your value system and mindset. As a Christian, I find these principles to be solidly grounded in scripture and I am eager to practice and incorporate them into my daily life.
Dealing with people is the most critical factor of social life. This book points you out the common mistakes you do when working with people and how to overcome those weaknesses with great examples.
Audio book is done very well. I was enjoying like my grandparents reading a book to me.
I work in the film industry which is very reliant networking and creating strong relationships, as well as leadership in some situations. This book is excellent for those trying to improve any or all of these things.
There's a lot to be said about this gem of a book lmao... I think it had a lot of potential when it was written to help people unlock their ability to really understand people, and not just wait for their turn to speak. There's many examples in the book of people who achieved success when they started following the principles laid out in this book. And I think now it has a lot of value and is very applicable even in the modern age. Great book though 😀👍👆👏