The author did have an important message and one that is worth the price of the book but not worth the length of time he took in saying it and the stupid irrelevant stories he forces on the reader.
This book looked promising, as some of the reviews where quite good. Unfortunately the writing sounds like a whining kid. There are a couple of tips in the book which are tried and tested business principles. So the good stuff are nothing new. The bad stuff weighs this book down like an anchor.
The story about Sarah is over simplified and is make to make the author look like the wonderful business guru. The author takes every chance to sell himself, which makes this feel like a very long Amway sales pitch. The worst is the last couple of minutes in the book. All this is just a sales pitch.
Give this book a miss or get an abridged version which would be much better.
The author clearly wants to be a novelist and the reading speed astonishingly slow. There are good points in here, but this audio book was a painful listen.
The entire philosophy of this book was told in the first 15 minutes. Everything after that was painfully redundant. The examples given by the author dragged on and on, as if trying to create some kind of excitement. I listened to the first couple of chapters and nodded my head, "okay, this sounds good. I can use these ideas." Then I waited for him to make his next point... guess what, it never came.
In my opinion the author had 20 pages worth of decent material and the rest is filler. Boring, useless filler.
If you are looking to the answer to all your questions as a small business owner, this is not the best book. The author does a good job telling a story about a client that went from thinking small to thinking big. I felt more like I was listening to a bedtime story than actually changing my mindset on how I view my business. I did learn a few things I thought were good ideas, but nothing I felt changed my vision. I can see where some people will see this book as an eye opener, but don't expect many answers until you sign up for their coaching program.
This is good, basic information that many new business owners probably miss. I purchased the book after listening to the ebook. That being written, it seems the author is taken with his own writing. The story weaved throughout seemed like he was trying to drop a novel in this business book. I could have done without that part. Overall, good information and I recommend it to business owners I work with.
I really enjoyed this book. One or two of the examples about sales are a bit cliched and it is clearly promoting the consultants' interest - that's all that keeps it from being a 5-star book. What got me first was the absolutely bang-on description of what a start-up company is like and how owners treat their first staff members. What kept me hooked were the concrete suggestions for improving. Some books point out problems. Some describe new solutions. Few combine the two as effectively as this one. With a few exceptions, it is also refreshingly free of business jargon. If you're a manager in a large company, it might not be that helpful. If you've started your own company or organization this should be on your must-read list.
This is one of those books that will get you excited and you’ll start to dream again.
This is a must have for any owner of a business, whether you've been in business for a long time or just starting out.
I will be able to read and re-read this many times and still learn from it.
I am just starting my own Computer Services business. I have found this book to be VERY helpful in how I think about my business. Basically, work ON your business and not IN your business. Simple idea, but very important.
It sets out a simple yet important premises on how to succeed at and in a business. The book shows you how to see your business from the outside and design it to succeed. Well written, and well narrated.