Scientifically backed, Motivating, almost poetry. The story used to demonstrate the key messages gets a little old, but I am a big fan of the messages and how the book is written.
I started my own business and was told that business structure is important. But I thought that would come in time. Since my business failed I am now in a position to take this message to heart. The author hits the nail on the head! Listen to him. "Work on your business" its more important than working in it.
The idea of 3 people inside you is true too: technician, manager & leader.
Its VERY easy to allow your dominant side control you and your business.
I wish I had really understood this before I started my business.
In the top 5 business books
Work on your business not just in it
I was given this book years ago by a client and loved it. The audible version was as good and I make a point of reading or listening to it once a year to keep me on track.
CEO of small Corp, always looking for ways to improve myself, thus improve our organization.
This book is like a secret look into your dirty little mistakes that you think only you have made with your current business, or past ones. All of those sleepless nights of why isn't it working, why didn't it work, what did I do wrong, what did I do right, all summed up by a man with this smooth voice. A voice coming from someone who you swear has been secretly watching you and now has made a book about all your mistakes but is kind enough to give you a path to follow to finally figure it out right this time.
The book is a easy story to follow, you feel like he is talking dirrectly to you, to your thoughts, your business.
If this book hits the spot, it is impossible to sit and listen to long. It gives you too much to think about, to much to meditate on and apply in one sitting.
Very accurate description of how a small business fails. The authors explanation fit my first company to a T. It made his solutions seem all the more believable. I look forward to implementing some of them in the near future. I recommend this book to all small business owners when I get the opportunity.
I chuckled a few times. Mainly due to its dead on candor.
Get this book if you need inspiration with improving your business.
The author is easy to listen to and the book does go by fast. I was disappointed that it turned into a sales pitch for his company services. It is also not applicable for high priced complex technology corporations. The Challenger Sale is the best I have ever read in that regard.
Yes. It is a good listen if you are a small business owner.
It put the concepts into a small business that needed help.
I have not
No, I needed time to absorb the information.
Haven't read the print version however, I think this book is a must in both versions.
Many ah ha moments thru-out this book. Need to get the print version so I can highlight and emphasize.
I do own a small business and this book has made such a difference in my business and in my life. I almost feel like he wrote this book about me.
Absolute must listen to book!!!!
Learning how to equally manage my time for being an entrepreneur, a technician, and a manager.
Forward thinking on your business before starting the business.
Anyone that wants to start a new business must listen to this book.
Practical steps anyone can put in place.
Too much information for just one read... I'll have to listen to this one again and again!