There a number of good points in this book. A lot of the information is not presented in a helpful fashion. The author seems like one of those professors that makes a theory up and then fits everything into that theory. In his classes he probably asks questions (to which he only has the right answer) and then lets a few people guess wrong before imbuing the class with his mystical knowledge.
I found the presentation of information in this book condescending in this fashion and most of it is common sense... but presented in a one-sided theory: people act predictably irrationally.
A must read for anyone interested in how the human brain is wired. Our brains don't always permit us to be market participants and act in our own best interest. This is demonstrated through some surprising studies.
I read this book already, it was called Blink and it was written by Malcolm Gladwell. At least a third of the book will be old to you if you read Blink. The other two-thirds is common sense. Did the author really need to do an experiement to know that an aroused male college student will make poor decisions in the height of arousal? My recommendation, read Blink, the Tipping Point or The New Yorker instead.
While the author hits a few wonderous and clever chords, the book is unfortunately full of mostly obvious observations and often predictable conclusions. The countless experiments the author describes in detail are not impressive, nor are the details of there design at all interesting. I love science, and the study of human nature. If you do to, you might find this worth the time to listen.
The author concludes from the fact that people pay different prices for the same thing (after they are primed with a random number), that people are irrational. From this he concludes that a free market would maybe work with rational people, but since they are irrational, there should be government intervention (doubling gas prices with taxes would not alter consumption in the long run).
He seems to forget who runs the government. The same irrational people, only now with a nuclear arsenal to blow up the world 70 times and crazy police and courts to throw 1 in 100 people in jail and start crazy hopeless wars in far away countries.
He also notices that people don't have the discipline to save and go deeper and deeper into debt. Again he would prefer coercion as a solution (as for most problems).
And who will take care of the coerced savings? The congress no doubt, that spends money faster than a drunker sailor on shore leave. People paid social security premium their whole life and the government has spent each and every cent of it and on top of that ran up 50 trillion in unbacked obligations.
Of course all this irrational behavior has to be explained rationally. Lot's of philosophical short circuits, but what can you expect from a professor who takes place in a federal commission ?
Avid audiobook addict!
Interesting observations, but unbelievably tedious long explanations of every miniscule detail of the research. You can tell this guy's a university professor, not used to writing for normal people who aren't interested in the mind-numbing details. This book's sorely in need of an editor.
A few really interesting ideas beaten to death. I kept skipping to the next chapter then the next and finally bagged it altogether.
Yes But the print version.
I didnt like the narrator. As an non-english native listener I had trouble in understanding the narrator's accent, entonation and speed of speech. I'd not recommend it to my fellows.
Though non-fiction is not usually my first choice, I was thoroughly delighted with this book. It is insightful and thought-provoking, amusing and entertaining. In my opinion, this is required reading for anyone who is genuinely interested in better understanding (and hopefully improving) themselves, their world, and their lives overall. Very well written and highly recommended!