This book is very insightful, jam packed with "ah hah" moments with credible and strong evidence behind them. The author/narrator does a picture perfect job of diction, pacing, emphasis and does not over-act or under-act. His voice is very easy to listen to and causes one to focus on the information given, not just his voice. This is one of the best audio books I have purchased in a long time. I am now looking at more of the author's work. This is a first class quality work. Bravo to the author and everyone involved in this masterful work! Great job!
I'll try to be quick. The book is worth a listen, but only if you can get it cheaply. The author goes all over the place rather than keeping on topic. His examples start strong but then become increasingly weak and tangential at best. I've heard all of the stories presented here in various other works, all of which presented them much better. The one thing that connected the stories was the concept of the "tipping point", however, the author gets confused in telling us the definition of a tipping point versus its causes versus how to create one. In the end the book just didn't seem cohesive. Sad really, as I think it could be written well by another author perhaps.
I enjoy this type of book, being narrative and yet scientific/research based at the same time. It is informative, all about what makes anything epidemic, from fashion to crime. I like the examples he gives throughout the book. And I really like that the author is the narrator. I had read another of his books, Blink, and liked it also.
The author states human behavior is controlled by epidemiological principles, but proof beyond a disjointed string of anecdotes is.. where? Disappointing.
The Tipping Point has several strong examples of epidemics that Gladwell refers back to throughout his book, as he builds and elaborates on what make idea's 'tip' - this make the topics stick. The ideas presented challenge reasoning put forward by the media with factual and numerical data either for or against their reasoning. As ideas are presented we are offered not only the result (the "what") but ways to make our ideas follow suite and become trends or epidemics. This makes "The Tipping Point" not only a fascinating read & party talking point, but also a useful collection of information and supporting reasoning that may be used to better position whatever it is we're trying to pitch.
A very interesting book. This book was given to me by a neurology colleague and once I began to read it, I could not put it down. The origins of how trends start or for that matter why certain thoughts pick up cognitive moment was curious. Great for any long drive.
An avid reader living in NY.
Malcom Gladwell has a very unique perspective on what motivates us, and this book is a wonderful example of his forward thinking ideas on what makes us tick on a personal level and community level. I enjoyed this book more than "The Power of Blink," which was an excellent book.
Love Malcolm Gladwell and this is my favorite of his books. I see applications and examples everywhere I look now. I was hooked on every word and will be listening to this one over and over again.
Great description of the findings from many case studies surrounding human social behavior. Good book to listen to in order to focus marketing efforts more effectively.