-
The Decade of Do
- Insights Shaping the Future of Marketing and Communications
- Narrado por: Richard Brett
- Duración: 5 h y 31 m
Failed to add items
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
Exclusivo para miembros Prime: ¿Nuevo en Audible? Obtén 2 audiolibros gratis con tu prueba.
The Decade of Do
Compra ahora por US$19.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Los oyentes también disfrutaron...
-
Wanting
- The Power of Mimetic Desire in Everyday Life
- De: Luke Burgis
- Narrado por: Luke Burgis, Sean Patrick Hopkins
- Duración: 8 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 797
-
Narración:4.5 out of 5 stars 672
-
Historia4.5 out of 5 stars 669
Gravity affects every aspect of our physical being, but there’s a psychological force just as powerful - yet almost nobody has heard of it. It’s responsible for bringing groups of people together and pulling them apart, making certain goals attractive to some and not to others, and fueling cycles of anxiety and conflict. In Wanting, Luke Burgis draws on the work of French polymath René Girard to bring this hidden force to light and reveals how it shapes our lives and societies.
-
5 out of 5 stars
-
One of the most important books you'll ever read
- De chris boutte en 06-14-21
De: Luke Burgis
-
Them
- Why We Hate Each Other - and How to Heal
- De: Ben Sasse
- Narrado por: Ben Sasse
- Duración: 9 h y 16 m
- Versión completa
-
General4.5 out of 5 stars 1,190
-
Narración:5 out of 5 stars 1,068
-
Historia4.5 out of 5 stars 1,060
Something is wrong. We all know it. American life expectancy is declining for a third straight year. Birth rates are dropping. Nearly half of us think the other political party isn’t just wrong; they’re evil. We’re the richest country in history, but we’ve never been more pessimistic. What’s causing the despair? In Them, bestselling author and U.S. senator Ben Sasse argues that, contrary to conventional wisdom, our crisis isn’t really about politics. It’s that we’re so lonely we can’t see straight—and it bubbles out as anger. Local communities are collapsing.
-
1 out of 5 stars
-
Had much higher hopes
- De Brandon en 11-10-18
De: Ben Sasse
-
Trailblazer
- The Power of Business as the Greatest Platform for Change
- De: Marc Benioff, Monica Langley
- Narrado por: Ray Porter
- Duración: 8 h y 7 m
- Versión completa
-
General4.5 out of 5 stars 873
-
Narración:4.5 out of 5 stars 768
-
Historia4.5 out of 5 stars 763
What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do. In Trailblazer, Benioff gives listeners a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies. He reveals how Salesforce’s core values - trust, customer success, innovation, and equality - and commitment to giving back have become the company’s greatest competitive advantage.
-
1 out of 5 stars
-
Most useless business book
- De Todd en 10-22-19
De: Marc Benioff, y otros
-
The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- De: Tim Wu
- Narrado por: Marc Cashman
- Duración: 15 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 724
-
Narración:4.5 out of 5 stars 625
-
Historia4.5 out of 5 stars 626
In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.
-
5 out of 5 stars
-
It's Been Sold
- De Mr. Ess en 10-24-16
De: Tim Wu
-
The End of Advertising
- Why It Had to Die, and the Creative Resurrection to Come
- De: Andrew Essex
- Narrado por: Fred Sanders
- Duración: 5 h y 14 m
- Versión completa
-
General4 out of 5 stars 56
-
Narración:4.5 out of 5 stars 48
-
Historia4 out of 5 stars 49
The ad apocalypse is upon us. Today millions are downloading ad-blocking software, and still more are paying subscription premiums to avoid ads. This $600 billion industry is now careening toward outright extinction after having taken for granted a captive audience for too long, a choice that has led to lazy, overabundant, and frankly annoying ads. Make no mistake, Madison Avenue: Traditional advertising as we know it is over.
-
1 out of 5 stars
-
The longest LinkedIn profile ever
- De JMK_NYC en 10-18-17
De: Andrew Essex
-
FOREsight
- Awaken Curiosity. Cultivate Wisdom. Discover the Abundant Future
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 33 m
- Versión completa
-
General5 out of 5 stars 21
-
Narración:5 out of 5 stars 18
-
Historia5 out of 5 stars 18
Following his first two ground-breaking books, What’s Your Moonshot? and Magnetiize, John Sanei turns his endless curiosity to the perspectives, perceptions and prejudices that prepare us for our illogical future. He breaks down the four types of seeing - HINDsight, PLAINsight, INsight and FOREsight - we humans use to guide us through the world and into the future. Then, with 20 shots of vivid, eye-opening FOREsight, he gives listeners the opportunity to peer into what that future could be and ask the types of questions that will allow us to embrace it with optimism.
-
5 out of 5 stars
-
Driven, Distinct, Delightful!
- De Anonymous User en 01-03-20
De: John Sanei
-
Wanting
- The Power of Mimetic Desire in Everyday Life
- De: Luke Burgis
- Narrado por: Luke Burgis, Sean Patrick Hopkins
- Duración: 8 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 797
-
Narración:4.5 out of 5 stars 672
-
Historia4.5 out of 5 stars 669
Gravity affects every aspect of our physical being, but there’s a psychological force just as powerful - yet almost nobody has heard of it. It’s responsible for bringing groups of people together and pulling them apart, making certain goals attractive to some and not to others, and fueling cycles of anxiety and conflict. In Wanting, Luke Burgis draws on the work of French polymath René Girard to bring this hidden force to light and reveals how it shapes our lives and societies.
-
5 out of 5 stars
-
One of the most important books you'll ever read
- De chris boutte en 06-14-21
De: Luke Burgis
-
Them
- Why We Hate Each Other - and How to Heal
- De: Ben Sasse
- Narrado por: Ben Sasse
- Duración: 9 h y 16 m
- Versión completa
-
General4.5 out of 5 stars 1,190
-
Narración:5 out of 5 stars 1,068
-
Historia4.5 out of 5 stars 1,060
Something is wrong. We all know it. American life expectancy is declining for a third straight year. Birth rates are dropping. Nearly half of us think the other political party isn’t just wrong; they’re evil. We’re the richest country in history, but we’ve never been more pessimistic. What’s causing the despair? In Them, bestselling author and U.S. senator Ben Sasse argues that, contrary to conventional wisdom, our crisis isn’t really about politics. It’s that we’re so lonely we can’t see straight—and it bubbles out as anger. Local communities are collapsing.
-
1 out of 5 stars
-
Had much higher hopes
- De Brandon en 11-10-18
De: Ben Sasse
-
Trailblazer
- The Power of Business as the Greatest Platform for Change
- De: Marc Benioff, Monica Langley
- Narrado por: Ray Porter
- Duración: 8 h y 7 m
- Versión completa
-
General4.5 out of 5 stars 873
-
Narración:4.5 out of 5 stars 768
-
Historia4.5 out of 5 stars 763
What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do. In Trailblazer, Benioff gives listeners a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies. He reveals how Salesforce’s core values - trust, customer success, innovation, and equality - and commitment to giving back have become the company’s greatest competitive advantage.
-
1 out of 5 stars
-
Most useless business book
- De Todd en 10-22-19
De: Marc Benioff, y otros
-
The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- De: Tim Wu
- Narrado por: Marc Cashman
- Duración: 15 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 724
-
Narración:4.5 out of 5 stars 625
-
Historia4.5 out of 5 stars 626
In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.
-
5 out of 5 stars
-
It's Been Sold
- De Mr. Ess en 10-24-16
De: Tim Wu
-
The End of Advertising
- Why It Had to Die, and the Creative Resurrection to Come
- De: Andrew Essex
- Narrado por: Fred Sanders
- Duración: 5 h y 14 m
- Versión completa
-
General4 out of 5 stars 56
-
Narración:4.5 out of 5 stars 48
-
Historia4 out of 5 stars 49
The ad apocalypse is upon us. Today millions are downloading ad-blocking software, and still more are paying subscription premiums to avoid ads. This $600 billion industry is now careening toward outright extinction after having taken for granted a captive audience for too long, a choice that has led to lazy, overabundant, and frankly annoying ads. Make no mistake, Madison Avenue: Traditional advertising as we know it is over.
-
1 out of 5 stars
-
The longest LinkedIn profile ever
- De JMK_NYC en 10-18-17
De: Andrew Essex
-
FOREsight
- Awaken Curiosity. Cultivate Wisdom. Discover the Abundant Future
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 33 m
- Versión completa
-
General5 out of 5 stars 21
-
Narración:5 out of 5 stars 18
-
Historia5 out of 5 stars 18
Following his first two ground-breaking books, What’s Your Moonshot? and Magnetiize, John Sanei turns his endless curiosity to the perspectives, perceptions and prejudices that prepare us for our illogical future. He breaks down the four types of seeing - HINDsight, PLAINsight, INsight and FOREsight - we humans use to guide us through the world and into the future. Then, with 20 shots of vivid, eye-opening FOREsight, he gives listeners the opportunity to peer into what that future could be and ask the types of questions that will allow us to embrace it with optimism.
-
5 out of 5 stars
-
Driven, Distinct, Delightful!
- De Anonymous User en 01-03-20
De: John Sanei
-
New Power
- How Power Works in Our Hyperconnected World--and How to Make It Work for You
- De: Jeremy Heimans, Henry Timms
- Narrado por: Andrew Fallaize
- Duración: 9 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 281
-
Narración:4.5 out of 5 stars 230
-
Historia4.5 out of 5 stars 226
For most of human history, the rules of power were clear: power was something to be seized and then jealously guarded. This "old power" was out of reach for the vast majority of people. But our ubiquitous connectivity makes possible a different kind of power. "New power" is made by many. It is open, participatory, and peer-driven. It works like a current, not a currency--and it is most forceful when it surges. The battle between old and new power is determining who governs us, how we work, and even how we think and feel. New Power shines fresh light on the cultural phenomena of our day, from #BlackLivesMatter to the Ice Bucket Challenge to Airbnb, uncovering the new power forces that made them huge. Drawing on examples from business, activism, and pop culture, as well as the study of organizations like Lego, NASA, Reddit, and TED, Heimans and Timms explain how to build new power and channel it successfully. They also explore the dark side of these forces: the way ISIS has co-opted new power to monstrous ends, and the rise of the alt-right's "intensity machine."
-
1 out of 5 stars
-
Very Disappointing
- De MCP en 06-01-18
De: Jeremy Heimans, y otros
-
From What Is to What If
- Unleashing the Power of Imagination to Create the Future We Want
- De: Rob Hopkins
- Narrado por: Rob Hopkins
- Duración: 7 h y 22 m
- Versión completa
-
General4.5 out of 5 stars 39
-
Narración:5 out of 5 stars 30
-
Historia5 out of 5 stars 30
The founder of the international Transition Towns movement asks why true creative, positive thinking is in decline, asserts that it's more important now than ever, and suggests ways our communities can revive and reclaim it.
-
5 out of 5 stars
-
Best book ive read! (Heard)
- De Skyleigh en 12-15-22
De: Rob Hopkins
-
Marketing Rebellion
- The Most Human Company Wins
- De: Mark Schaefer
- Narrado por: Mark Schaefer
- Duración: 7 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 313
-
Narración:4.5 out of 5 stars 263
-
Historia4.5 out of 5 stars 262
Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results.
-
5 out of 5 stars
-
To Succeed, Follow the Customer's Lead
- De jwsteiert en 03-25-19
De: Mark Schaefer
-
Fanocracy
- Turning Fans into Customers and Customers into Fans
- De: Reiko Scott, Tony Robbins - foreword, David Meerman Scott
- Narrado por: David Meerman Scott, Reiko Scott, Byron Wagner - foreword
- Duración: 8 h y 26 m
- Versión completa
-
General4 out of 5 stars 89
-
Narración:4 out of 5 stars 70
-
Historia4 out of 5 stars 70
In this essential audiobook, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations that flourish from those stuck in stagnation. They lay out a road map for converting customers’ ardor into buying power, pulling one-of-a-kind examples from a wide range of organizations.
-
3 out of 5 stars
-
Good Info...VERY hard to listen to
- De MMABobblehead en 04-20-20
De: Reiko Scott, y otros
-
Good Is the New Cool
- Market Like You Give a Damn
- De: Afdhel Aziz, Bobby Jones
- Narrado por: Stephen Paul Aulridge Jr.
- Duración: 6 h y 21 m
- Versión completa
-
General4.5 out of 5 stars 46
-
Narración:4 out of 5 stars 42
-
Historia4.5 out of 5 stars 42
Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands - while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool - but now they need to be good, too.
-
2 out of 5 stars
-
I could not finish it
- De Rachel en 03-07-18
De: Afdhel Aziz, y otros
-
The Sea We Swim In
- How Stories Work in a Data-Driven World
- De: Frank Rose
- Narrado por: Arthur Morey
- Duración: 8 h y 11 m
- Versión completa
-
General4.5 out of 5 stars 21
-
Narración:5 out of 5 stars 20
-
Historia4.5 out of 5 stars 20
In The Sea We Swim In, Frank Rose leads us to a new understanding of stories and their role in our lives. For decades, experts from many fields - psychologists, economists, advertising and marketing executives - failed to register the power of narrative. Scientists thought stories were frivolous. Economists were knee-deep in theory. Marketers just wanted to cut to the sales pitch. Yet stories, not reasoning, are the key to persuasion.
-
3 out of 5 stars
-
Useful read that couldn’t resist being political
- De Amazon Customer en 06-27-22
De: Frank Rose
-
Emotional Branding
- The New Paradigm for Connecting Brands to People
- De: Marc Gobe
- Narrado por: DeMario Clarke
- Duración: 12 h y 42 m
- Versión completa
-
General4 out of 5 stars 83
-
Narración:4 out of 5 stars 76
-
Historia4 out of 5 stars 76
Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.
-
2 out of 5 stars
-
I want to read this book. But the narrator is poor
- De Peter en 03-13-13
De: Marc Gobe
-
You're Invited
- The Art and Science of Connection, Trust, and Belonging
- De: Jon Levy
- Narrado por: Jon Levy
- Duración: 7 h y 33 m
- Versión completa
-
General4.5 out of 5 stars 98
-
Narración:4.5 out of 5 stars 88
-
Historia4.5 out of 5 stars 88
Regardless of what you want to accomplish, from growing your business, creating a great company culture, championing a social cause, or affecting your habits, you can’t do it alone. The people around you define your success (whatever that means for you) and they have the potential to change the course of your life.
-
1 out of 5 stars
-
You’re invited...if you’re liberal
- De Anonymous en 05-19-21
De: Jon Levy
-
For the Culture
- The Power Behind What We Buy, What We Do, and Who We Want to Be
- De: Marcus Collins
- Narrado por: Cary Hite
- Duración: 9 h y 32 m
- Versión completa
-
General4.5 out of 5 stars 39
-
Narración:4.5 out of 5 stars 37
-
Historia4.5 out of 5 stars 37
We all try to influence others in our daily lives. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest, or a teacher trying to encourage your students. In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. To effectively engage with communities we first need to think hard about what we will contribute to those communities.
-
1 out of 5 stars
-
I don’t get it
- De R. Bellerose en 10-10-23
De: Marcus Collins
-
Friction
- Passion Brands in the Age of Disruption
- De: Jeff Rosenblum, Jordan Berg
- Narrado por: Roger Wayne
- Duración: 3 h y 4 m
- Versión completa
-
General4.5 out of 5 stars 33
-
Narración:5 out of 5 stars 29
-
Historia4.5 out of 5 stars 29
Every industry around the globe is being completely disrupted. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth.
-
5 out of 5 stars
-
New Ideas on Traditional Marketing
- De Chris Messier en 12-02-19
De: Jeff Rosenblum, y otros
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- De: Tim Staples, Josh Young
- Narrado por: Luis Moreno
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 38
-
Narración:4.5 out of 5 stars 31
-
Historia4.5 out of 5 stars 31
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
1 out of 5 stars
-
NOT A GOOD BOOK TO BE
- De FABIO HART en 05-08-22
De: Tim Staples, y otros
-
The Lonely Century
- How to Restore Human Connection in a World that's Pulling Apart
- De: Noreena Hertz
- Narrado por: Noreena Hertz
- Duración: 11 h y 35 m
- Versión completa
-
General4 out of 5 stars 40
-
Narración:4.5 out of 5 stars 34
-
Historia4.5 out of 5 stars 34
Loneliness has become the defining condition of the 21st century. It is damaging our health, our wealth, and our happiness and even threatening our democracy. Never has it been more pervasive or more widespread, but never has there been more that we can do about it.
-
5 out of 5 stars
-
Great book that doesn't demonize technology
- De chris boutte en 02-13-21
De: Noreena Hertz
Resumen del Editor
Welcome to the decade of do - a new era for marketing and communications. Since the start of the advertising industry in the 19th century, it has been about telling. Now, thanks to the social media and digital revolution, everyone has a voice.
The result is a cacophony of noise where it feels like everyone is talking louder and faster. Companies, governments, and the people who lead them are under intense scrutiny in a world of forced transparency where everyone has their own story to tell. It’s become increasingly difficult to separate fact from fiction.
We also face existential threats as the climate and environmental crisis takes hold. Democracy and its institutions are being undermined. Intolerance and inequality are still rife. This is why actions speak louder than words in the decade of do. It’s a time when people, brands, and organizations are taking on the world’s problems and trying to solve them. This book looks at why this is happening, the pioneers who are driving it forward, and what this means for the rest of us.
Relacionado con este tema
-
FOREsight
- Awaken Curiosity. Cultivate Wisdom. Discover the Abundant Future
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 33 m
- Versión completa
-
General5 out of 5 stars 21
-
Narración:5 out of 5 stars 18
-
Historia5 out of 5 stars 18
Following his first two ground-breaking books, What’s Your Moonshot? and Magnetiize, John Sanei turns his endless curiosity to the perspectives, perceptions and prejudices that prepare us for our illogical future. He breaks down the four types of seeing - HINDsight, PLAINsight, INsight and FOREsight - we humans use to guide us through the world and into the future. Then, with 20 shots of vivid, eye-opening FOREsight, he gives listeners the opportunity to peer into what that future could be and ask the types of questions that will allow us to embrace it with optimism.
-
5 out of 5 stars
-
Driven, Distinct, Delightful!
- De Anonymous User en 01-03-20
De: John Sanei
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- De: Tim Staples, Josh Young
- Narrado por: Luis Moreno
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 38
-
Narración:4.5 out of 5 stars 31
-
Historia4.5 out of 5 stars 31
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
1 out of 5 stars
-
NOT A GOOD BOOK TO BE
- De FABIO HART en 05-08-22
De: Tim Staples, y otros
-
What's Your Moonshot?
- Future-Proof Yourself and Your Business in the Age of Exponential Disruption
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 53 m
- Versión completa
-
General4.5 out of 5 stars 57
-
Narración:4.5 out of 5 stars 45
-
Historia4.5 out of 5 stars 47
In What's Your Moonshot? trend and innovation strategist John Sanei explains how to ask the bigger, bolder, more courageous questions that will help you thrive - rather than merely survive - in our exponentially changing times. With a future-focused victor mindset, Sanei decodes the mega-trends that are reshaping human behavior and the way we do business - not to mention, the way we live our lives.
-
5 out of 5 stars
-
Great read to kick off 2022
- De Anonymous User en 01-08-22
De: John Sanei
-
Wanting
- The Power of Mimetic Desire in Everyday Life
- De: Luke Burgis
- Narrado por: Luke Burgis, Sean Patrick Hopkins
- Duración: 8 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 797
-
Narración:4.5 out of 5 stars 672
-
Historia4.5 out of 5 stars 669
Gravity affects every aspect of our physical being, but there’s a psychological force just as powerful - yet almost nobody has heard of it. It’s responsible for bringing groups of people together and pulling them apart, making certain goals attractive to some and not to others, and fueling cycles of anxiety and conflict. In Wanting, Luke Burgis draws on the work of French polymath René Girard to bring this hidden force to light and reveals how it shapes our lives and societies.
-
5 out of 5 stars
-
One of the most important books you'll ever read
- De chris boutte en 06-14-21
De: Luke Burgis
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- De: Geoffrey Colon
- Narrado por: Geoffrey Colon
- Duración: 6 h y 14 m
- Versión completa
-
General4 out of 5 stars 80
-
Narración:4 out of 5 stars 74
-
Historia4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
5 out of 5 stars
-
Needed. Valuable. Welcome contribution.
- De Oliver Nielsen en 04-26-17
De: Geoffrey Colon
-
Anthro-Vision
- A New Way to See in Business and Life
- De: Gillian Tett
- Narrado por: Imogen Church
- Duración: 10 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 85
-
Narración:4.5 out of 5 stars 76
-
Historia4.5 out of 5 stars 75
While today’s business world is dominated by technology and data analysis, award-winning financial journalist and anthropology PhD Gillian Tett advocates thinking like an anthropologist to better understand consumer behavior, markets, and organizations to address some of society’s most urgent challenges.
-
1 out of 5 stars
-
A Woke Joke-My First Returned Book
- De Bob Flob en 06-16-21
De: Gillian Tett
-
FOREsight
- Awaken Curiosity. Cultivate Wisdom. Discover the Abundant Future
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 33 m
- Versión completa
-
General5 out of 5 stars 21
-
Narración:5 out of 5 stars 18
-
Historia5 out of 5 stars 18
Following his first two ground-breaking books, What’s Your Moonshot? and Magnetiize, John Sanei turns his endless curiosity to the perspectives, perceptions and prejudices that prepare us for our illogical future. He breaks down the four types of seeing - HINDsight, PLAINsight, INsight and FOREsight - we humans use to guide us through the world and into the future. Then, with 20 shots of vivid, eye-opening FOREsight, he gives listeners the opportunity to peer into what that future could be and ask the types of questions that will allow us to embrace it with optimism.
-
5 out of 5 stars
-
Driven, Distinct, Delightful!
- De Anonymous User en 01-03-20
De: John Sanei
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- De: Tim Staples, Josh Young
- Narrado por: Luis Moreno
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 38
-
Narración:4.5 out of 5 stars 31
-
Historia4.5 out of 5 stars 31
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
1 out of 5 stars
-
NOT A GOOD BOOK TO BE
- De FABIO HART en 05-08-22
De: Tim Staples, y otros
-
What's Your Moonshot?
- Future-Proof Yourself and Your Business in the Age of Exponential Disruption
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 53 m
- Versión completa
-
General4.5 out of 5 stars 57
-
Narración:4.5 out of 5 stars 45
-
Historia4.5 out of 5 stars 47
In What's Your Moonshot? trend and innovation strategist John Sanei explains how to ask the bigger, bolder, more courageous questions that will help you thrive - rather than merely survive - in our exponentially changing times. With a future-focused victor mindset, Sanei decodes the mega-trends that are reshaping human behavior and the way we do business - not to mention, the way we live our lives.
-
5 out of 5 stars
-
Great read to kick off 2022
- De Anonymous User en 01-08-22
De: John Sanei
-
Wanting
- The Power of Mimetic Desire in Everyday Life
- De: Luke Burgis
- Narrado por: Luke Burgis, Sean Patrick Hopkins
- Duración: 8 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 797
-
Narración:4.5 out of 5 stars 672
-
Historia4.5 out of 5 stars 669
Gravity affects every aspect of our physical being, but there’s a psychological force just as powerful - yet almost nobody has heard of it. It’s responsible for bringing groups of people together and pulling them apart, making certain goals attractive to some and not to others, and fueling cycles of anxiety and conflict. In Wanting, Luke Burgis draws on the work of French polymath René Girard to bring this hidden force to light and reveals how it shapes our lives and societies.
-
5 out of 5 stars
-
One of the most important books you'll ever read
- De chris boutte en 06-14-21
De: Luke Burgis
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- De: Geoffrey Colon
- Narrado por: Geoffrey Colon
- Duración: 6 h y 14 m
- Versión completa
-
General4 out of 5 stars 80
-
Narración:4 out of 5 stars 74
-
Historia4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
5 out of 5 stars
-
Needed. Valuable. Welcome contribution.
- De Oliver Nielsen en 04-26-17
De: Geoffrey Colon
-
Anthro-Vision
- A New Way to See in Business and Life
- De: Gillian Tett
- Narrado por: Imogen Church
- Duración: 10 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 85
-
Narración:4.5 out of 5 stars 76
-
Historia4.5 out of 5 stars 75
While today’s business world is dominated by technology and data analysis, award-winning financial journalist and anthropology PhD Gillian Tett advocates thinking like an anthropologist to better understand consumer behavior, markets, and organizations to address some of society’s most urgent challenges.
-
1 out of 5 stars
-
A Woke Joke-My First Returned Book
- De Bob Flob en 06-16-21
De: Gillian Tett
-
Risky Is the New Safe
- De: Randy Gage
- Narrado por: Randy Gage
- Duración: 4 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 129
-
Narración:4.5 out of 5 stars 119
-
Historia4.5 out of 5 stars 118
Risky Is the New Safe is a different kind of book for a different kind of thinking - a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question premises, and be a contrarian. Disruptive technology, accelerating speed of change, and economic upheaval are changing the game. The same tired, old conventional thinking won’t get you to success today. Risky Is the New Safe will change the way you look at everything!
-
5 out of 5 stars
-
Very Enjoyable
- De Michael en 04-19-13
De: Randy Gage
-
Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- De: Mike Hoefflinger
- Narrado por: Nicholas Techosky
- Duración: 7 h y 45 m
- Versión completa
-
General4 out of 5 stars 88
-
Narración:4 out of 5 stars 72
-
Historia4 out of 5 stars 74
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
-
3 out of 5 stars
-
mainly a tribute to the success of FB
- De Anonymous User en 10-07-18
De: Mike Hoefflinger
-
Program or Be Programmed
- Ten Commands for a Digital Age
- De: Douglas Rushkoff
- Narrado por: Douglas Rushkoff
- Duración: 3 h y 28 m
- Versión completa
-
General4 out of 5 stars 158
-
Narración:4.5 out of 5 stars 137
-
Historia4 out of 5 stars 134
In 10 chapters, composed of 10 "commands", Rushkoff provides cyber enthusiasts and technophobes alike with the guidelines to navigate the digital new universe. In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping listeners to recognize programming as the new literacy of the digital age - and as a template through which to see beyond social conventions and power structures that have vexed us for centuries.
-
3 out of 5 stars
-
Good book, but with some crazy ranting
- De Bjarne en 02-05-15
De: Douglas Rushkoff
-
The Innovation Secrets of Steve Jobs
- De: Carmine Gallo
- Narrado por: Sean Mangan
- Duración: 8 h y 24 m
- Versión completa
-
General4 out of 5 stars 505
-
Narración:4 out of 5 stars 413
-
Historia4 out of 5 stars 409
In The Innovation Secrets of Steve Jobs, best-selling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, and first-person interviews with experts and business leaders, as well as specific ideas for applying those principles to every business, large or small.
-
1 out of 5 stars
-
awful
- De Thomas en 10-15-11
De: Carmine Gallo
-
Startup Rising
- The Entrepreneurial Revolution Remaking the Middle East
- De: Christopher M. Schroeder
- Narrado por: Christopher M. Schroeder
- Duración: 7 h y 24 m
- Versión completa
-
General4 out of 5 stars 74
-
Narración:4 out of 5 stars 63
-
Historia4 out of 5 stars 63
Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: Entrepreneurship.
-
4 out of 5 stars
-
Inspiring stories
- De Raafat Zaini en 02-13-15
-
Digital Minimalism
- Choosing a Focused Life in a Noisy World
- De: Cal Newport
- Narrado por: Will Damron, Cal Newport
- Duración: 6 h y 59 m
- Versión completa
-
General4.5 out of 5 stars 5,106
-
Narración:4.5 out of 5 stars 4,283
-
Historia4.5 out of 5 stars 4,231
Minimalism is the art of knowing how much is just enough. Digital minimalism applies this idea to our personal technology. It's the key to living a focused life in an increasingly noisy world. In this timely and enlightening book, the best-selling author of Deep Work introduces a philosophy for technology use that has already improved countless lives.
-
2 out of 5 stars
-
Disappointing
- De Aaron en 04-15-19
De: Cal Newport
-
The Filter Bubble
- What the Internet Is Hiding from You
- De: Eli Pariser
- Narrado por: Kirby Heyborne
- Duración: 7 h y 32 m
- Versión completa
-
General4 out of 5 stars 308
-
Narración:4 out of 5 stars 254
-
Historia4 out of 5 stars 250
In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.
-
5 out of 5 stars
-
Now in the top 3 best books I've ever read
- De Brian Esserlieu en 05-26-11
De: Eli Pariser
-
Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- De: Warren Berger
- Narrado por: Ax Norman
- Duración: 10 h y 14 m
- Versión completa
-
General4 out of 5 stars 72
-
Narración:4 out of 5 stars 38
-
Historia4 out of 5 stars 39
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
-
2 out of 5 stars
-
not for those who know about design thinking...
- De Pierre en 09-06-10
De: Warren Berger
-
Buying In
- The Secret Dialogue Between What We Buy and Who We Are
- De: Rob Walker
- Narrado por: Robert Fass
- Duración: 9 h y 21 m
- Versión completa
-
General3.5 out of 5 stars 155
-
Narración:4 out of 5 stars 56
-
Historia4 out of 5 stars 53
Marketing executives and consumer advocates alike predict a future of brand-proof consumers, armed with technology and a sophisticated understanding of marketing techniques, who can effectively tune out ad campaigns. But as Rob Walker demonstrates, this widely accepted misconception has eclipsed the real changes in the way modern consumers relate to their brands of choice. Combine this with marketers' new ability to blur the line between advertising, entertainment, and public space, and you have dramatically altered the relationship between consumer and consumed.
-
4 out of 5 stars
-
Lets you in on the secret...
- De Jeff en 07-06-08
De: Rob Walker
-
Flash Foresight
- How to See the Invisible and Do the Impossible
- De: Daniel Burrus, John David Mann
- Narrado por: William Dufris
- Duración: 10 h y 13 m
- Versión completa
-
General4.5 out of 5 stars 230
-
Narración:4.5 out of 5 stars 139
-
Historia4.5 out of 5 stars 139
Today we all face more impossible challenges than ever before. But flash foresight lets you transform the impossible into the possible, revealing hidden opportunities and allowing you to solve your biggest problems before they happen.
-
5 out of 5 stars
-
Time Sensitive
- De Roy en 01-30-11
De: Daniel Burrus, y otros
-
We Are All Weird
- The Myth of Mass and the End of Compliance
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 15 m
- Versión completa
-
General4 out of 5 stars 444
-
Narración:4 out of 5 stars 372
-
Historia4 out of 5 stars 373
We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of "mass" and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.
-
2 out of 5 stars
-
Says same thing over and over and…….
- De NYNM en 09-25-11
De: Seth Godin
-
Imaginable
- How to See the Future Coming and Feel Ready for Anything - Even Things That Seem Impossible Today
- De: Jane McGonigal
- Narrado por: Jane McGonigal
- Duración: 16 h y 31 m
- Versión completa
-
General4.5 out of 5 stars 93
-
Narración:4 out of 5 stars 79
-
Historia4.5 out of 5 stars 79
The COVID-19 pandemic, increasingly frequent climate disasters, a new war—events we might have called “unimaginable” or “unthinkable” in the past are now reality. Today it feels more challenging than ever to feel unafraid, hopeful, and equipped to face the future with optimism. How do we map out our lives when it seems impossible to predict what the world will be like next week, let alone next year or next decade? What we need now are strategies to help us recover our confidence and creativity in facing uncertain futures.
-
3 out of 5 stars
-
Fabulous content, INSUFFERABLE narration!
- De Kelly en 05-24-22
De: Jane McGonigal
¿Te gustan los libros? Te encantará Audible.
Transforma tu día
Cambia el scrolling interminable por la escucha interminable. Los quehaceres pueden ser divertidos.
Escucha en dónde sea
No puedes darle vuelta a la página mientras conduces, pero puedes escuchar
Lleva toda tu biblioteca contigo
Tus historias van a donde tú vayas. Los audiolibros viajan ligero.
Escucha y aprende
Descubre historias que pueden renovar tu mente, tu bienestar y tu vida.
Alcanza tus objetivos de lectura
Descarga títulos para escucharlos sin conexión, en cualquier parte del mundo.
Encuentra tu nicho
Con miles de títulos para explorar, hay algo para todos.