A part-time buffoon and ersatz scholar specializing in BS, pedantry, schmaltz and cultural coprophagia.
A solid survey of behavioral economics literature related to the premise that the wide range of choices we have (what to read, how to read it, what rating to give it, where to post our review) actually ends up making us unhappier (tyranny of small decisions). Schwartz's summary is similar to a lot of those pop-economic books that seem to pop up regularly and sell quite well because they both tell us something we kinda already suspected, but also gently surprise us with counter-intuitive ideas at the same time. We are surprised, we are also a little validated: just little bit of supply with a very light touch demand.
This book belongs snug on the bookshelf next to: anything by Malcolm Gladwell, Freakonomics, Predictably Irrational, Nudge, Mistakes Were Made (But Not by Me), etc. All interesting, all worth the time (as long as the time is < 5 hrs), but none of them are brilliant. They are all Gladwell-like in their reductionism (this is why they all sell so well to the business community and are pimped heavily by Forbes to TED). I am both attracted and repelled by the form. They seem to span the fissure between academic and pop, between economics and self-help. I read them and I end up feeling like I know a bit more about myself, and NOW I'm just disappointed in that bastard for a couple more rational reasons.
This is perhaps the most relevant and up to date book I've heard from Deepak Chopra. Highly recommended. Yes - you may have to get used to his accent if you're American. I'm Asian and have no problems with his words. What he has to say is excellent.