So much to learn, and so little time to sit down and read. Thanks Audible.
I was very eager to get my hands on this book, and it definitely did not disappoint. It was only 18 years ago that Amazon began selling books online, at a time when there were so many doubters. Jeff Bezos was unfazed by the skepticism he faced, as many execs of other companies told him the limitations of selling exclusively online would drammatically limit their potential. I know they weren't the first company to sell online, but Amazon definitely represents one of the pioneers in this industry. I remember Amazon's huge run-up in their early stock prices, and marvelling at the insane amounts of money being bet on a company that had not even been close to making a profit. Then in 2001, when the bottom fell out of all the tech-stock speculation, it looked like they would never survive, but they did, and went on to amazing heights. This book thoroughly covers Amazon's journey from their inception to the present day.
The Everything Store was incredibly well researched, with over 300 interviews conducted. The story is a great one, of how they broke into online sales with books, and wouldn't stop pushing the limits until they were the online sales leaders in every market possible. Stone does a perfect job of telling the story from start to finish. It never slows down or gets boring. I can't recommend this book strongly enough.
Found it hard to put this down. It's beautifully written and read. A very easy listen too.
The author tells a great story but is at pains to include important historical details. It's very detailed but well paced. I like the way the chapters are organised into different sections of Rockefeller's life.
Even though this was written in the 1990s the narrative style has a certain late 19th / early 20th century flavour to it. The reader's style works well with the words, he manages to evoke the age, steeping the listening experience in atmosphere.
I'd imagine years of painstaking research have gone into creating this book.
Last week I knew very little about Rockefeller. Now I know a lot about the man, his beginnings, how he built his fortune, his saintly, human, crooked and cunning sides, his mind boggling philanthropy and more besides.
We humans love to paint others as either one thing or the other, good or bad, saintly or evil. This is a great study how someone can have so many contrasting and contradictory sides to their character. I would have loved to have met Rockefeller, especially in his old age. He was an astoundingly, fine, cunning, complex and brilliant character.
On balance I'd say the book is quite sympathetic to Rockefeller, but that's not surprising. He was vilified from afar, but close up had a way of winning people over. The book does devote plenty of space to his misdeeds however, and lays responsibility firmly at his door for these.
I want to listen to more audio books like this.