I've always wanted to read this book ever since it got published in 2010, but I kept putting it off. I should had read this a lot sooner. If you are looking for another "Accidental Billionaires (Facebook)", "Delivering Happiness" is not for you. This book will never be a screenplay for the big screen, because it's more about philosophy, than sex, drugs, and tunes.
Delivering Happiness is not so much a business book so to say, but it's a cultural movement how business should run in this new Internet era. Many old school's companies tries to deliver happiness, base on their margin profit and their employees and customers comes second, and the Internet is another marketing scheme. With Tony Hsieh and his Zappos' team, they are becoming the new Nordstrom, where service and their employees always comes first.
I wished that all companies would take notice of Zappos' ways of doing business, but they won't because most companies are run by the elites and don't understand the new culture of customer service to be successful in the next era.
The first half of this book was very interesting, to see how Tony Hsieh got started and how he buildup Zappos, but the story faded toward the end, by having numinous praises among Zappos' staffs, trying to please the boss.
I just wished that we would had heard more from their customers.
Good content, nevertheless.