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Product Details

Sample
VangoNotes for Marketing: Real People, Real Choices, 5/e
Original Staging
$19.95 for all chapters
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$2.99 per chapter
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Program Type
Audiobook
Publisher
Length
5 hrs and 57 mins
Audible Release Date
12-18-06
Audio Formats About Formats
2 3 4 Audible Enhanced Audio No CD Burning
Customer Rating

3.0 based on 4 ratings
 

Publisher's Summary

Study on the go with VangoNotes. Just download chapter reviews from VangoNotes for Marketing: Real People, Real Choices, 5/e and listen to them on your mp3 player. Now wherever you are -- whatever you're doing -- you can study by listening to the following for each chapter of your textbook:

  • Big Ideas: Your "need to know" for each chapter
  • Practice Test: A gut check for the Big Ideas - tells you if you need to keep studying
  • Key Terms: Audio "flashcards" to help you review key concepts and terms
  • Rapid Review: A quick drill session - use it right before your test


    VangoNotes are flexible; download all the material directly to your player, or only the chapters you need. And they're efficient. Use them in your car, at the gym, walking to class, wherever. So get yours today. And get studying.

    Marketing: Real People, Real Choices, 5/e

    Ch 1: Welcome to the World of Marketing$2.99
    Ch 2: Strategic Market PlanningGet It Free!
    Ch 3: Thriving in the Marketing Environment$2.99
    Ch 4: Marketing Information and Research$2.99
    Ch 5: Consumer Behavior$2.99
    Ch 6: Business-to-Business Markets$2.99
    Ch 7: Sharpening the Focus$2.99
    Ch 8: Creating the Product$2.99
    Ch 9: Managing the Product$2.99
    Ch 10: Services and Other Intangibles$2.99
    Ch 11: Pricing the Product$2.99
    Ch 12: Connecting with the Customer$2.99
    Ch 13: Advertising, Sales Promotion, and Public Relations$2.99
    Ch 14: Personal Selling and Sales Management$2.99
    Ch 15: Creating Value through Supply Chain Management$2.99
    Ch 16: Retailing$2.99

    ©2007 by Pearson Education, Inc.

  • Customer Reviews

    Showing: 1-1 of 1
    1 of 2 people found this review helpful:
    Rating 1.0Rating 1.0Rating 1.0Rating 1.0Rating 1.0 "VangoNotes for Marketing"
    By: Melanie (USA)
    December 26, 2008
    This is a great textbook, but as with any type of cliff-type note, you miss so many valuable parts of each chapter with these VangoNotes. I did not think the time I spent listening was valuable, or even a good review of the material.
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