Marketing & Sales

This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade....

In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor....

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

In this audio edition of the totally revised underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business....

Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star....

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting....

The runaway bestseller with more than four million copies in print! You too can change your life with the priceless wisdom of ten ancient scrolls handed down for thousands of years....

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count....

Schwartz proves you don't need innate talent to become successful, but you do need to understand the habit of thinking and behaving in ways that will get you there....

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them....

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople....

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

Take control of your future and make the leap from employee to entrepreneur with this enterprising guide. From drafting a business plan to managing costs, you'll profit from expert advice and real-world examples that cover every aspect of building your own business....

Stop selling! Start solving! In Ninja Selling, author Larry Kendall transforms the way listeners think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results....

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

The Bitcoin Standard analyzes the historical context to the rise of Bitcoin, the economic properties that have allowed it to grow quickly, and its likely economic, political, and social implications....

Most people believe that the best way to motivate is with rewards like money - the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others)....

The sales profession is in the midst of a perfect storm....

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

Learn to close and you will never be without work or without money!....

For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....

The real estate industry desperately needs new tools and ideas to stay relevant to the modern consumer. The modern consumer is more educated and has more choices than ever before. Counterintuitively, this has led to more confusion, doubt, and frustration in their real estate journey....

What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers....

How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....

I will show you how to get your subscribers to actually open your email and buy through your affiliate links. This works for any niche, with any list of any size. One thing I’ve noticed is that most internet marketers use “small email list” as an excuse to why they’re not making money. The truth is… Many people with big lists don’t make much money either! It’s not about the size of your list… It’s about what you’re doing (or not doing) with your list. I’ve seen friends with 10,000+ email lists struggling to make six- figures per year… And on the contrary – I’ve ...

A heartwarming snapshot of the horse-and-buggy era? On the contrary -- Jeff Mcpherson reports that honor systems are making a comeback in the 21st century. Drawing on years of personal experience and interviews with dozens of fellow farmers, business owners and customers, he shows how you can make the honor system work to your advantage. Honor System Marketing tells how to adapt honor marketing to fit your own needs and capacities. Mcpherson details how to avoid common pitfalls, manage finances, and maintain a sense of optimism. This book shows how honor system marketing can become an ...

In the construction industry, reputation is everything. Whether you’re a distributor, manufacturer, builder, or installer, you want the pride of building something that will last and make a difference. While you may be an expert in your craft, marketing your business may feel like trying to drive a nail with a tape measurer—it just doesn’t work. In Building Better Brands, Elton Mayfield provides you with the tools and raw materials to plan and build a business marketing plan.

Simple step by step system show you how to crush it with Fiverr sales and build a responsive buyers list at the same time. Once you go through all 9 modules you are going to have complete step by step plan on how to start making immediate money using Fiverr and long term money by building your buyers list. Plus the detailed quick start guide will guide you on a day by day plan that will tell you exactly what you need to do every single day.

Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary approach to advertising, emphasizing the importance of testing and measuring the effectiveness of advertising campaigns. Through empirical observation and data analysis, Hopkins argues that advertising should be treated as a science rather than an art, with measurable results guiding decision-making. With clear and concise language, Hopkins shares his insights into consumer psychology, emphasizing the importance of understanding the desires and motivations of potential customers.

Are you struggling to connect with your customers in today's fast-paced, ever-changing market? Do you want to build a loyal, engaged community around your brand that goes beyond simple "likes" and "follows"? In today's digital age, simply having an audience is no longer enough. To truly succeed, you need to build a passionate, engaged community around your brand one that not only supports your business but also helps it grow and thrive in the face of any challenge. This game-changing book is your step-by-step guide to building a powerful online community that drives real results.

This book was written for ambitious, driven, and intentional therapists who are ready to outgrow the office, leave behind the outdated model of mental health, and make a bigger impact serving others as they ethically add group coaching. Cheers to getting paid for your knowledge, around the clock, and serving your ideal clients around the globe with your online group coaching program. All while earning back the success, freedom, and security you deserve.

In Redefining Retail: 10 Guiding Principles for a Post-Digital World, Prof. Philip Kotler and Dr. Giuseppe Stigliano deliver a timely and insightful examination of retail and consumer brand marketing. In the book, you'll find practical and concrete techniques for redefining your organization's internal operations and processes, as well as its business strategy. You'll rethink the entire value chain as you consider the growing importance of sustainability, diversity and inclusion, working policies, and more.

Amazon and Walmart, with more than half a trillion in revenues annually, are the two largest companies in the world. They have not only redefined the retail industry—Walmart in the 1980s/1990s and Amazon since 2000—but have also been the benchmark for business best practices (e.g., the use of IT, supply chain, data analytics, customer orientation). This year, it is anticipated that Amazon will dethrone Walmart as the world's largest company, a position that Walmart has occupied for more than two decades.

REVEALED: How to start and scale a dropshipping business that ACTUALLY makes money in 2024! Dropshipping business can be very tricky without proper guidance. This is the reason why over 80% of dropshipping businesses fail in the first month, and most don't make it to the first year. The good news is that you can put the odds in your favor and be amongst the top 20% of business owners crushing the dropshipping business model daily - just by buying this book!

Transform your financial future with "How to Make Money Online with Microsoft Copilot AI." This ultimate guide harnesses the power of Microsoft's AI tools to help you generate passive income and thrive in the online business world.

A winning pitch is more than just data points and charts—it's a compelling story that captivates from start to finish. Yet, crafting such a pitch is an art few have mastered, leading to lackluster presentations that leave audiences unconvinced and disinterested.

Wikipedia for Business 2024 is written for marketing, communications, and PR professionals. It is a “how to” manual for all things Wikipedia: how to understand how Wikipedia affects online reputations, SEO, and brand authority; how to view your role in relation to Wikipedia; how to interact with Wikipedia editors; and how to edit or request edits to articles.

Does your brand have what it takes to be a Reputation King? Scott and DJ think so. As two of the leading online reputation management experts running one of the largest and most trusted online review platforms in the world, Scott Brandley and DJ Sprague have helped thousands of brands to significantly increase their trust, traffic, and sales. Now, for the first time ever, they pull back the curtain and show you: how the online rating and review world really works, why it's deliberately rigged for you to fail, and what you can do to ethically "hack the system" to win!

This is the second edition of A Coaching Business In A Book. It contains an additional 4 years' worth of knowledge and experience of helping qualified coaches to market their coaching businesses. To be a coach one must have clients. To have a successful coaching business, those clients must be ones who pay. The statistics say that 4 out of 5 coaches will fail to create a thriving business. This isn't because they're lousy coaches, it's because although they have great coaching skills, their business development skills are poor or missing all together.